Over 30 years in the business of hospitality, with a definite leaning towards beverages across the board, has given us a keen understanding of the workings of this industry and its market. From spirits, wines & beers to juices, soft beverages, tea/coffee – we’ve worked our magic with both brand teams & their customer base, towards better product knowledge & usability.

Brand building & brand strategy are at the heart of longevity & success of any product. Finding ways to increase usage creatively takes away from monotony, giving a fresh perspective, constantly.

We do this with a passion born of an innate wish that a good product deserves the very best direction to succeed. Treading unchartered waters and thinking unconventionally, with a firm focus on the psychology of the target audience, keeps them ahead of the race.

Some of our success stories

Smirnoff Vodka

House of Johnnie Walker

Ciroc Vodka

Smirnoff Black Pure Pot Still Vodka

Vat 69 Scotch Whisky

Cutty Sark Scotch Whisky

Glen Rothes Single Malt

Jose Cuervo Tequila

Skyy Vodka


Molinari Sambuca

Diva Cachaca


Roberto Cavalli Vodka

Black Dog Scotch Whisky

Monin Bar Syrups

Teisseire Bar Syrups

Parle Agro - Saint Juices, Frooti, Appy, Appy Fizz

Hindustan Coca Cola – Minute Maid, Coke, Sprite, Fanta, Schweppes Tonic…

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